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Alexander Hold

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Tag: Strategy

Posted onApril 17, 2018June 20, 2020A-stream

Car-sharing, bringing us closer to Autonomous driving

by Alexander Hold

This weekend I had my first real DriveNow experience. I signed up for DriveNow about 6 months ago to test-drive it and ended up getting…

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Posted onJanuary 21, 2017June 20, 2020A-stream

Strategy served HOT by Nespresso!

by Alexander Hold

Over Christmas I visited the Nespresso brand store at Aarhus, Denmark together with my girlfriend. She was very fond of the beautiful coffee machines, whereas…

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Posted onJuly 2, 2016June 20, 2020A-stream

Why Microsoft and LinkedIn are the perfect Tinder match

by Alexander Hold

Monday 14th of June the news of Microsoft acquiring LinkedIn was breaking all over the global media landscape. I vividly remember the moment, when I…

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Posted onApril 4, 2016June 20, 2020A-stream

Do you really understand LinkedIn’s business strategy?

by Alexander Hold

LinkedIn is transitioning from a career portal to a professional network, enriching its members with industry relevant content and professional office solutions. On February 5,…

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Posted onMarch 30, 2016June 20, 2020A-stream

How to scale $1.25 to a billion dollar business – Essilor’s disruptive strategy in India

by Alexander Hold

Emerging markets present a tremendous opportunity for enterprises to grow their business. At last week’s “Emerging Markets” class at the Nanyang MBA, we studied how…

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Michael Alexander Hold

Recent Posts

  • Marketing Strategy: 8 advantages of Digital Reward Cards
  • Are Shopping Apps the Biggest Opportunity in Affiliate Marketing?
  • Using Tech to Empower the Heart and Brain of Affiliate Marketing

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