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Alexander Hold

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Tag: Performance

Posted onMarch 24, 2020June 20, 2020A-stream

Are Shopping Apps the Biggest Opportunity in Affiliate Marketing?

by Alexander Hold

PerformanceIn recently published my opinion piece on how in-app tracking might be the biggest opportunity in affiliate marketing, with millions of sales going untracked every…

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Posted onFebruary 22, 2016June 20, 2020A-stream

Lessons learned from the LEGO turnaround

by Alexander Hold

As part of my Strategic Management course at the Nanyang MBA, I did a strategy report on LEGO’s turnaround in 2004. I grew up building…

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Michael Alexander Hold

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  • Marketing Strategy: 8 advantages of Digital Reward Cards
  • Are Shopping Apps the Biggest Opportunity in Affiliate Marketing?
  • Using Tech to Empower the Heart and Brain of Affiliate Marketing

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