A picture is worth a thousand words

Art Picture Search Google

When surfing around the internet you will stumble upon a lot of blogs, which bring personal views and opinions on different subjects. They all have different layouts and different ways of presenting their content. It can be difficult to determine which layouts are most efficient for the reader. However the most can agree on that if you want visitors; you have to produce quality content, which is valued by the reader.

Even though quality content is the key to a successful blog there is an object which should be considered. This is the use of pictures on your blog. As stated in the title a picture is worth a thousand words, which if you take it literally makes it a bit easier to write a several thousand words blog post. Of cause you should not understand the thousand words literally, but there is actually something about it.

The fact is that for the most people, visualization of an issue or subject makes it easier to understand, compared to writing. I have discussed this subject in a previous blog post, where the subject mind mapping also was mentioned.

I am following this young lady by the name Linn Katarina, which is blogging about mainly her private life and different creative discoveries she does during her week. Linn Katarina has written more than 500 posts over a two year period and is continuing bringing new material to her readers. What Linn is good at, is to use photos to share and express messages and experiences, which just have a really catchy effect on the audience.

If the old saying; that a picture is worth a thousand words is true, then Linn has written several hundred thousand words on her blog over the last two years, which must be considered a great achievement for a single individual.

Find Linn Katarina’s blog here

So what can we learn from Linn?

We can get inspired to how we can get the attention of our readers, and how we can be able to feed our followers with daily updates full of information, which doesn’t necessarily contain a lot of written words.

The majority of bloggers, blog in their native language, but think about what the use of pictures means for your audience. Pictures are the only international language which can be read by everyone possessing the ability of eyesight.

It is worth to notice that what we in a modern world lack the most: is time! If you capture your experiences with a camera or cellphone, you can keep a large base of followers with relative little time consumption.

There is nothing wrong with learning or getting inspired from others. We just all need to find our own right way to adapt it.

Picasso: a great Artist or great Branding?

Picasso

After have been strolling up and down small corridors in Barcelona, I stumble upon Picasso. Not the actual Pablo Picasso, but the museum by the same name, and I decided to have a look.

Just a small update on Pablo Ruiz Picasso: Picasso was born in 1881 Malaga, Spain, and died in 1973 i Mougins, France. During hiss career Picasso managed to establish himself as a fine painter and artist, and is today considered one of the greatest painters of the 20th century.

The museum was interesting and I got a fine inside in the development of Picasso’s arts. However; strolling around at this fine museum looking at pictures created in the 19th century, made me think. Is this really beautiful, special or in any way extraordinary? Well I am not to be the judge of that. But comparing one of Picasso’s paintings with one of the street painters sitting on the sidewalk, the difference in talent with a brush do not really have to be that big.

So why is it that a painting made by Picasso can be sold for a 100 million dollar where the street painter can only get 10 euros? Well I do not have a scientific proofed answer, but I will dare to claim that it has to do with branding.

You can compare it to soft drinks. Even though you know that Coca Cola is not necessarily the best Cola on the market you buy it, because you attach value to the name and not to the actual product. You can look at paintings the same way. Hanging a Picasso in your living room signals wealth, status, and intellect. Not because the painting is beautiful or suit your living room, but because you attach value to the name of the painter. Hanging the same painting without Picasso’s signature and the painting would not get any attention at all.

It is a tendency that we see more and more, that the actual craftsmanship is deprioritized in favor of the brand. Another example is the music industry where the best singer is not the one topping the top 10 charts, but those who have been promoted the best.

It is like this in many industries, and therefore is it also important to take notion of.  Picasso might have been a great painter, but I would claim that his greatest talent was getting his pictures exposed the right places, and bought by the right people. And that way around attached psychical value to his paintings.

I am sure that only a minority will agree with me, so let me hear your argument and please post a comment.