A new technology or a new experience?


Have you heard about Qwiki? Hopefully you have. If you have had a little attention on the latest technologies and innovations, you would not have missed it. Because Qwiki have actually been on the market for a while and was recently released to the main public, so everyone with or without a login can perform Qwiki search.

Let me just explain what Qwiki is. Qwiki is what the founders call an information experience. Note the word “experience”. Qwiki have combined several know technologies into a new experience, taking foundation in the concept of video. However Qwiki is not an ordinal video hosting service. Combing services such as Wikipedia, Photopedia, Google, and most important the “Text to Speech” technology, Qwiki is thinking out of the box and is making the computer decide what is relevant for you to know about a particular topic. Using these services such as Wikipedia, Google and Photopedia, Qwiki manage to combine data from the internet into a small information video, or better known as a “Qwiki”.

Example of what a Qwiki is:

So what is so interesting about this Qwiki concept? Here I will bring up the word “Experience” again. The case is that we live in a world where resources seems unlimited and what we hunger is experiences. Try google the word “Oxford” and you will find more than 183 million results. Simply an overload of information having something to do with the city Oxford, the University of Oxford, or something else carrying the name Oxford.

What Qwiki is doing is trying to simplify all that information and convert it into an easily digestive experience.

Qwiki represents an all-time traditional start-up, combining existing technologies into a new product. This is where you should be inspired, because what Qwiki is doing seems revolutionising, but in reality it is just a new experience of existing technologies.

Observing what Qwiki is doing has really made me start thinking. How can I create a new experience? What technologies can be used in a new way? And why is this even relevant?

Qwiki is a great example of; that we have seen nothing yet of what is possible when we handle information. All it takes is just that we try to see our own reality from a new perspective.

A picture is worth a thousand words

Art Picture Search Google

When surfing around the internet you will stumble upon a lot of blogs, which bring personal views and opinions on different subjects. They all have different layouts and different ways of presenting their content. It can be difficult to determine which layouts are most efficient for the reader. However the most can agree on that if you want visitors; you have to produce quality content, which is valued by the reader.

Even though quality content is the key to a successful blog there is an object which should be considered. This is the use of pictures on your blog. As stated in the title a picture is worth a thousand words, which if you take it literally makes it a bit easier to write a several thousand words blog post. Of cause you should not understand the thousand words literally, but there is actually something about it.

The fact is that for the most people, visualization of an issue or subject makes it easier to understand, compared to writing. I have discussed this subject in a previous blog post, where the subject mind mapping also was mentioned.

I am following this young lady by the name Linn Katarina, which is blogging about mainly her private life and different creative discoveries she does during her week. Linn Katarina has written more than 500 posts over a two year period and is continuing bringing new material to her readers. What Linn is good at, is to use photos to share and express messages and experiences, which just have a really catchy effect on the audience.

If the old saying; that a picture is worth a thousand words is true, then Linn has written several hundred thousand words on her blog over the last two years, which must be considered a great achievement for a single individual.

Find Linn Katarina’s blog here

So what can we learn from Linn?

We can get inspired to how we can get the attention of our readers, and how we can be able to feed our followers with daily updates full of information, which doesn’t necessarily contain a lot of written words.

The majority of bloggers, blog in their native language, but think about what the use of pictures means for your audience. Pictures are the only international language which can be read by everyone possessing the ability of eyesight.

It is worth to notice that what we in a modern world lack the most: is time! If you capture your experiences with a camera or cellphone, you can keep a large base of followers with relative little time consumption.

There is nothing wrong with learning or getting inspired from others. We just all need to find our own right way to adapt it.